LOGO DESIGN FORM

Please thoroughly fill out our extensive Logo Design Questionnaire to the best of your knowledge. This will take at most, 20-25mins of your time.

We ask that you do not answer any of these questions carelessly because your answers will help us better understand your vision and recreate that in the design of your logo.

CLIENT INFORMATION

Name

First Name

Last Name

Phone

(###)

###

####

Best Form of Contact

Call

Text

ABOUT YOUR BRAND

What is your business name?

What is the meaning behind your business name?

What category does your brand fall under?

How long have you been in business?

What service(s) or product(s) does your brand provide?

Why was your company started and what was the motivation?

What pain points does your brand solve for your audience?

If you were to describe your brand in one word, what would it be and why?

If you were to describe the feeling you want your customers/clients to feel when they see your brand, what would it be and why?

Who are your competitors or companies you admire?

What sets you apart from your competitors or the companies you admire?

ABOUT YOUR TARGET AUDIENCE

What type of audience are you interested in attracting?

What is it about your brand that attracts your ideal audience?

How do you want your audience to find you?

ABOUT THE LOGO

What do you like and dislike about your current logo? (If you have one)

What do you envision for your new logo?

What are your color preferences?

What are your typography preferences?

Are you looking for an icon, badge, or a stylized text base logo?

What 3 words would you like your target audience to think of when they look at your new logo?